Market-Based Freight Pricing
Market-based freight pricing is a dynamic pricing model in the logistics industry where shipping rates are determined by real-time market conditions such as supply, demand, fuel costs, and carrier availability. Unlike fixed pricing models, this approach allows freight rates to rise or fall based on seasonal trends, economic shifts, or capacity constraints. The goal is to reflect the true value of transport services at any given moment, helping both carriers and shippers make agile, cost-effective decisions.
CargoWise supports this pricing mechanism through connections with rate engines, market indexes, and carrier websites. Users can compare live rates, set margin protection rules, and automate pricing modifications across quotations and reservations. This enables freight forwarders to maintain competitiveness while protecting profits. Logistics companies can make smarter price decisions, respond swiftly to variations, and deliver accurate quotations that reflect current economic conditions by leveraging data insights and automated solutions.